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Súbito Creativo

Súbito Creativo is a Digital Marketing Agency, which is born - as great ideas arise - suddenly. At Súbito, we seek to become the right hand of your company and your brand. That area of digital marketing outsourcing, which aims to be for you, as its slogan indicates, a ray of light and creativity in the confusing and ever-changing world of digital marketing and social media.

At Súbito, we offer you our services in 4 fundamental axes:
Strategy, content, and guideline for social networks; development and administration of web pages; branding and brand identity and development of audiovisual advertising material.


My experience
This semester, Súbito has given me new knowledge with an emphasis on the management of social networks and their algorithm. I have had the opportunity to work with both national and international clients, learning to read the context of each one and their needs besides practicing my skills.

The work environment is very pleasant, making our relationship not feel like a totally vertical relationship, but somewhat diagonal, where you have the opportunity to refute and propose new ideas freely.

Mockup - Logo Súbito.png

Súbito - Graphic Image Redesign
Brand
Súbito

The graphic image of the brand was redesigned, refreshing its concept. From this, a new, fresher, and more dynamic visual identity was created, where "the ray of light" stands out, which is a fundamental part of what is wanted to be transmitted to the user.

Software
ai     Illustrator


Credits
DG. Jonathan Caicedo (advisor)
CEO. Ana María Puerta (adviser)
DG. Sofía López T.

Launch of Metallic Devices
Publications
STLTH Peru

Design of a series of posts for Instagram, communicating the launch of the new gold and metallic green devices.

3D figures are used to continue with the graphic language that has been used on the page and a pink color palette is used to contrast with the colors of both devices.

Softwares
ai     Illustrator
ps    Photoshop


Credits
DG. Jonathan Caicedo (advisor)
CEO. Ana María Puerta (adviser)
DG. Sofía López T.

Mockup 01 - STLTH CO.png

STLTH Business Cards
Publications
STLTH Colombia

Using the graphic language of STLTH, the updated business cards of the company's workers in Colombia were made, taking into account their location and rank within the company. 

Software
ai     Illustrator

Credits
DG. Jonathan Caicedo (advisor)
CEO. Ana María Puerta (adviser)
DG. Sofía López T.

Product photography
Publications/ Representation
STLTH International

Assistance and photography aimed to highlight the products and the many contexts in which they can be used.

Some of these photographs were used within the campaign in Colombia #STLTHdondeestés

Tool
Photoshop

credits
DG. Jonathan Caicedo (advisor)
DG. Sofia Lopez T.

Mockup - STLTH MA Poster.png

Metallic Devices Launch Posters
Publications
STLTH Morocco

Blue and gold metallic devices launch posters for the Moroccan target audience. They were made taking into account the two languages most used by the population of this country. The objective of this is to be available in the official distribution stores of STLTH products in Morocco's main cities.

Softwares
ai     Illustrator
ps    Photoshop


Credits
DG. Jonathan Caicedo (advisor)
CEO. Ana María Puerta (adviser)
DG. Sofía López T.

Súbito's Icons
Brand
Súbito

Icons created to identify the six categories of services offered by the agency: creation and development of digital strategy; social media management, branding and brand identity; design and assembly of web pages; social media guidelines and Google; audiovisual and advertising design.

Software
ai     Illustrator

Credits
DG. Jonathan Caicedo (advisor)
CEO. Ana María Puerta (adviser)
DG. Sofía López T.

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